Support Activities in the Affected Area of the Great East Japan Earthquake
and other Natural Disasters2015
KOSÉ is actively providing a wide range of support to the areas affected by large-scale natural disasters in hope of realizing the earliest possible recovery from the disaster.
Support Programs for the Areas Affected by the Great East Japan Earthquakes[Fukushima Sakura Project] April 17, 2015
Donation of a cherry tree to Aizu Wakaba Kindergarten
We have been supporting a breeding program for a new species of cherry tree in Fukushima through our cosmetics campaigns. A seedling cultivated under this program was, for the first time, donated to Aizu Wakaba Kindergarten (Aizuwakamatsu City, Fukushima). On Thursday, April 16, 2015, a tree-planting ceremony was held in the playground of the kindergarten.
Support Programs for the Areas Affected by the Great East Japan Earthquakes[Fukushima Sakura Project] February 20, 2015
The “Tsurugajo Castle Projection Mapping Haruka in 2015: Akabeko Monogatari” (“Akabeko Cow’s Story”) will be held in Aizuwakamatsu City, Fukushima, from Thursday, March 19 to Sunday, March 22, 2015. We will co-sponsor and help promote the project.
Support Programs for the Areas Affected by the Great East Japan Earthquakes[Fukushima Sakura Project] January 15, 2015
Support through cosmetic products
We will hold a campaign from January 16 to April 30, 2015, to support a project to distribute cherry trees cultivated in Fukushima throughout Japan. As part of the campaign, we will donate a portion of the sales of our products to cover the costs related to breeding a new species of cherry tree and donating cultivated trees. The products included in the campaign are those sold under KOSÉ’s signature brands Cosme Decorte, Predia, and Esprique, including limited products.